Cases : Conway+Parnters

Cases

St. Regis Bal Harbour Year: 2008

St. Regis Resort & Residences in Bal Harbour combines an exclusive location with one of the world’s most discriminating service and lifestyle brands. Conway+Partners was appointed to develop a communications campaign that would help shift perception and build support throughout a market that was initially apprehensive about the development.

  • Brand Strategy
  • Brand Identity
  • Collateral Materials Design
  • Copywriting
  • Digital Strategy
  • Web Design and Development
  • Photo Production
  • Print Production
  • 3D Renderings

Conway+Partners created a launch campaign highlighting the exclusive lifestyle residence that included strategy, art direction, identity, print materials, website, exterior signage, direct outreach, event support, and a fully customized sales center. The project was eventually reevaluated and endorsed by government officials and the community.