Cases : Conway+Parnters

Cases

The Paris Crescent Heights Year: 2014

Following a long-standing relationship with Crescent Heights, Conway+Partners was approached to rebrand their NY development, 752 West End Avenue. With inspiration from the original Paris Hotel, the art-deco masterpiece that once occupied the building, Conway+Partners developed a brand strategy that focused on coupling Parisian class and elegance with New York style and sophistication. By highlighting the property’s excellent Upper West Side location and historic allure we created a truly compelling experience for residents.

  • Brand Strategy and Identity
  • Copywriting
  • Collateral Materials Design
  • Marketing Floorplans
  • Outdoor/Indoor Signage
  • Web Design and Development
  • 3D Renderings
  • Photo Production
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