Projects Index

135W50 George Comfort & Sons

Located in the heart of Midtown, 135 West 50 has transformed into a reinvigorated hub for innovation and a highly sought-after flexible place to work for its tenants.

To create the logo design, Conway was inspired by Swiss design and the building’s remarkable transformation, façade and terrace. The six horizontal lines, five black and one green, communicate the new 135 West 50 as forward-thinking, efficient, and sustainable.

What We Did
Axonometrics
Brand Identity
Brand Strategy
Copywriting
Custom Designed Map
Digital Banners
Digital Design
Digital Strategy
E-Blasts/Newsletters
Email Marketing
Film Production
Leasing Gallery Experience
Marketing Floorplans
Naming
Print and Online Advertising
Project Brochure
Responsive Website Design
Scaffolding Design
Search Engine Optimization
Still Renderings
User Experience Design
User Interface Design
Website Design
Website Development

135 W 50 Large Block 4-9 Rendering

135W50 is at the epicenter of New York’s Corporate Row and the energetic 6th Avenue corridor.

Conway+Digital built a complete website, including an interactive amenities and a floor plan visualizer and many more assets, to communicate and promote the new brand identity. And, the Conway 3D team created two films to illustrate the 2nd floor amenities and interiors of the building.