The One Limited Collection Mizrahi

Conway+ teamed up with the Canada-based Mizrahi Developments team to execute their vision for The One Limited Collection. Conway forged an honest, timeless, and aspirational brand that reflects a subtle elegance and luxury living, without being pompous.

The team highlights the pure elegance and natural luxury of The One Limited Collection with traditional black and white contrast for print and digital marketing collateral and website.

They defined Limited Collection’s tone as authentic, human, and never condescending – a guardian to your genuine identity and unlimited source of strength. Finally, for the logo, Conway+ developed vertical and diagonal lines giving shape to a cube to communicate the brand’s dynamism and flexibility to change.