Real Estate
135W50
Back to Work
Share
Copy Link
Client
George Comfort & Sons
Location
New York, NY
Type
Commercial
Work
Brand Strategy
Brand Identity
Naming
Copywriting
Project Brochure
Print and Online Advertising
Still Renderings
Axonometrics
Custom Designed Map
Marketing Floorplans
Website Design & Development
Email Marketing
Digital Banners
Film Production
Leasing Gallery Experience
Scaffolding Design
Located in the heart of Midtown, 135 West 50 has transformed into a reinvigorated hub for innovation and a highly sought-after flexible place to work for its tenants.
To create the logo design, Conway+ was inspired by Swiss design and the building’s remarkable transformation, façade and terrace. The six horizontal lines, five black and one green, communicate the new 135 West 50 as forward-thinking, efficient, and sustainable.
To create the logo design, Conway+ was inspired by Swiss design and the building’s remarkable transformation, façade and terrace. The six horizontal lines, five black and one green, communicate the new 135 West 50 as forward-thinking, efficient, and sustainable.
All
Digital Applications
Conway+Digital built a complete website, including an interactive amenities and a floor plan visualizer and many more assets, to communicate and promote the new brand identity. And, the Conway 3D team created two films to illustrate the 2nd floor amenities and interiors of the building.
