
Real Estate
Destination
Wynwood Plaza
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Client
L&L Holding Company
Location
Miami, FL
Type
Mixed-Use
Work
Naming
Visual Identity
Copywriting
Brand Guidelines
Collateral Material
Brochure Package
Illustrated Map
Brand Video
Teaser Site
Website Design & Development
Axonometrics
Floor Plan Template
Stacking Plan
Temporary Signage
Conway and Partners went "off-the-charts POP" with Wynwood Plaza. We went all in and non-stop with local Miami punch and pizzazz. Soft pastels, sharp whites, and a playful brand icon with versatility to spare. We provided the brand engineering and structural knowhow that Wynwood's developers needed. L&L Holding Company walked away with a young, harmonious, feel-good brand system that jovially paired this mixed-use residential with the vibrance of its neighbourhood. In short, Conway+ made it impossible not to fall in love.
All
The color palette
Wynwood Plaza has an intrinsic connection between neighborhood and community. To demonstrate this relationship, we started the visual journey with a color palette that came to change the neighborhood forever.
