When the new riverside area in Buenos Aires was built, establishing the Libertador Corridor, a progressive neighborhood of contemporary residences was born: penthouses, private terraces, stunning river views. Conway+Partners created a strategic, 360 brand identity for one of the most architecturally captivating projects in the area, Infinity Towers; a joint development by Grupo Portland, Grupo Go Desarrollos, and MRA+A, located in Olivos, Buenos Aires, Argentina.

Our unique expertise in disruptive real estate branding merged beautifully with the vision and experience of internationally-acclaimed MRA+A, a precursor of the Modern Movement and neo-classical trends in Argentina and one of Buenos Aires’ most important architecture, design and urbanism studios.